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Market AnalysisUpdated March 2026

Rutherford County, TN — Market Snapshot

Real estate market data for Rutherford County, Tennessee. Census demographics, rental trends, and economic indicators for investors and developers.

Population

351,591

ACS 2023

Median Household Income

$86,673

ACS 2023

Renter-Occupied

35%

ACS 2023

Median Rent

$1,416/mo

ACS 2023

Source: U.S. Census Bureau, American Community Survey 2023

Population & Income Profile

Age Distribution

Under 19
27.8%
Ages 20–29
16.2%
Ages 30–39
14.8%
Ages 40–49
13.4%
Ages 50–59
11.9%
Ages 60–69
9.0%
Over 70
7.0%

Household Income Distribution

Under $30K
12.0%
$30K–$50K
14.0%
$50K–$75K
00.0%
$75K–$100K
00.0%
$100K–$150K
00.0%
Above $150K
00.0%

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Source: U.S. Census Bureau, American Community Survey 2023

Housing Affordability

Affordability Label

Moderate (4-5x)

ACS 2023

Price-to-Income Ratio

8.0x

Redfin SFR ÷ FRED Per Capita Income
Very Affordable (<3x)Moderate (3–5x)Expensive (5–7x)Very Expensive (>7x)
8.0x

At 8.0x price-to-income, median home prices in Rutherford County are significantly above what income alone can support.

Affordability label: U.S. Census Bureau ACS 2023. Price-to-income: Redfin median sale price (SFR, Dec 2025) ÷ FRED per capita personal income (Q4 2025).

Housing Market Overview

Median Home Value
$464,775
Median Gross Rent
$1,416/mo
Homeownership Rate
65%
Typical Monthly Housing Cost(owner-occupied w/ mortgage)
$1,412/mo
Median Annual Property Tax(ACS estimate)
$1,812
Vacancy Rate
Dashboard

Source: U.S. Census Bureau, ACS 2023. Monthly Housing Cost: ACS B25105. Property Tax: ACS B25103.

Home Price Index

Rutherford County HPI

321.2

FRED Q4 2025

Since 2020

+58.8%

vs. 2020 baseline

Rutherford County home values have appreciated 58.8% since 2020, trailing the Tennessee statewide average of 71.8%.

Source: Federal Reserve Economic Data (FRED) — FHFA House Price Index. Updated Q4 2025.

Investment Analysis

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Market Tier

Bawa Score: 95 / 100

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Economic Indicators

Unemployment Rate
2.7%
Per Capita Personal Income
$58,345
Labor Force
208,108
GDP
$22B
Building Permits
3,420

▼ −2.8% since 2020

State Overview

State Tax Revenue (quarterly)millions USD, not seasonally adjusted
$6.1B
State Home Price Index
700.0
State GDP
$561B

Source: Federal Reserve Economic Data (FRED). Updated Q4 2025.

Nearby Markets

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