Polk County, FL — Market Snapshot
Real estate market data for Polk County, Florida. Census demographics, rental trends, and economic indicators for investors and developers.
Population
760,961
ACS 2023Median Household Income
$66,018
ACS 2023Renter-Occupied
30%
ACS 2023Median Rent
$1,334/mo
ACS 2023Source: U.S. Census Bureau, American Community Survey 2023
Population & Income Profile
Age Distribution
Household Income Distribution
🔒 Unlock full income breakdown
See complete distribution + ZIP-level income mapping
Explore Dashboard →Source: U.S. Census Bureau, American Community Survey 2023
Housing Affordability
Affordability Label
Affordable (3-4x)
ACS 2023Price-to-Income Ratio
6.8x
Redfin SFR ÷ FRED Per Capita IncomeAt 6.8x price-to-income, median home prices in Polk County are elevated relative to income.
Affordability label: U.S. Census Bureau ACS 2023. Price-to-income: Redfin median sale price (SFR, Dec 2025) ÷ FRED per capita personal income (Q4 2025).
Housing Market Overview
Source: U.S. Census Bureau, ACS 2023. Monthly Housing Cost: ACS B25105. Property Tax: ACS B25103.
Home Price Index
Polk County HPI
335.9
FRED Q4 2025Since 2020
+58.5% ↑
vs. 2020 baseline“Polk County home values have appreciated 58.5% since 2020, trailing the Florida statewide average of 69.4%.”
Source: Federal Reserve Economic Data (FRED) — FHFA House Price Index. Updated Q4 2025.
Investment Analysis
Powered by siftAO
Market Tier
Grade and score are always visible. Factor breakdown requires a free account.
See the full breakdown before you commit to this market.
Full Neal Bawa factor breakdown, income screening, unemployment analysis, and ZIP-level signals.
Economic Indicators
▲ +9.4% since 2020
State Overview
Source: Federal Reserve Economic Data (FRED). Updated Q4 2025.
Nearby Markets
Ready to go deeper on Polk County?
Get ZIP-level demographics, census tract maps, vacancy rates, rent trends, and full investor screening — all in one dashboard.